Saturday, February 4, 2017

1MN views in less than 12 hours for the song promo of Mani Ratnam & A R Rahman’s ‘Azhagiye’

When A R Rahman and Mani Ratnam get together then the music created is something that will blow your mind! Mani Ratnam’s story highlights the songs and A R Rahman’s songs bring the script to life.  And we say this with the release of ‘Azhagiye’ from the film that is so refreshing and new that it brings a smile to your face.

A minute teaser that was released on VEVO by the label Sony Music on Wednesday has registered more than a million views already. The song was also released in Telugu as ‘Hamsaro’ from the film titled Cheliyaa.

Says Ashok Parwani, Head Sony music South, “We knew the day we heard the song that it will cut across geographies and create a crazy momentum amongst fans like it already has. We are extremely happy with the response and awaiting to release the next song soon.”

‘A Minute of Azhagiye’ includes constant clap beats and a gentle loop of guitar strums. Featuring Karthi & the gorgeous Aditi Rao, the video is what love is all about. The track is a hummable romantic duet with a touch of western fusion.

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