Mr. Abhishek Nigam, Chief Operating Officer- Digital, Zee Media Corporation Limited said that the achievement is an affirmation of the quality content and the hard work put by the team at Zee Digital. “Every month we’re aiming for a new milestone. This would motivate our team further to keep pushing ourselves to achieve excellence. We would strive to better ourselves with content with widespread appeal and will continue to grow in the same manner,” he said.
Mr Nigam stated that overall the group has registered growth of 1.5 times between the months of January and July 2021. “The other digital assets of Zee Media, also have achieved extensive growth. India.com reported a Y-o-Y growth of 2.3x, DNAIndia.com grew by 3.6x, Wionews.com grew by 3.7x and BollywoodLife.com grew by 2.9x contributing to Zee Digital’s growth,” he pointed out.
Further, in absolute terms, Zee News Hindi reached 75.8 million unique visitors, Zee News English reached 55.2 million, India.com reached 100.2 million and BollywwoodLife.com reached 27.1million mark.
Zee Digital comprises of 31 websites, 20 brands across 12 languages with viewers across digital replicas of the Zee Media’s 14 linear news channels along with websites such as India.com, BGR.in, BollywoodLife.com, TheHealthsite.com and CricketCountry.com