Noted film producer Guneet Monga, who is credited with having produced films such as The Lunchbox, Gangs Of Wasseypur, Peddlers, That Girl in Yellow boots and Shaitan amongst others has now ventured into ad film production. Golden Gaddi Films, will be responsible for producing Ad and corporate films, while Sikhya Entertainment will produce feature films.
Speaking about this expansion, Guneet Monga said, “We were constantly approached to make ad films and short content. We have produced several short films and were waiting for the right moment to venture in to commercials. As Sikhya Entertainment’s slate for the year is set, we decided it was the right time to enter into ad film production. We were already in the business of making films, and saw this as an obvious extension for the company and us."
Golden Gaddi films will represent a panel of directors, including acclaimed directors - writers Anurag Kashyap, Vasan Bala, Shlok Sharma, Bejoy Nambiar, Anubhuti Kashyap and Neeraj Ghaywan amongst others.
Commenting on the same, Monga adds “Our directors are undoubtedly some of the finest minds in the industry and we are glad to be representing them. They are well aware of the medium and because of their craft, are able to tell the stories effectively with the magic that cinema holds”
Having been launched recently, Golden Gaddi Films has already produced ad films for leading brands and is currently in the midst of producing three other ad films.With a team of producers, production team, artist - client managers, writers and directors, Golden Gaddi Films aims at producing Ad films for various mediums.