Braun India Fashion Week London (IFWL) which is scheduled to take place from October 15 to 16 October,2016 at Excel London, will showcase some of the India’s finest Designer collections periphery events in London to bring awareness and funds to the cause with breast cancer awareness walks, pink fashion shows, PINK menu offerings and more. Grand finale to be represented by JD Institute of Fashion Technology's alumnus Rocky S.
JD Institute of Fashion Technology will dedicate the entire month of October as the Breast Cancer Awareness month. The aim is to bring together Jediiians and the fashion fraternity to fight against the cause and spread awareness among all.
For the first time, the institute plans to invite all the buyers and invitees in London to celebrate the colour pink. Prominent celebrities will walk the ramp in pink garments to show their support for the cause.
The New Gen collection is by Ashok Mannay, an alumnus of JD Institute of Fashion Technology with a collection called “Regalia”- it envisions portraying the tapestry of Indian Culture, with its own distinct flavor of embellishment and artistry, comprising of women’s and men’s collection.
"Fashion is a fantastic platform to reach to youth, and also this is a huge celebration of hope as the biggest reason for Breast Cancer to infiltrate in our society is the lack of knowledge. We at JD Institute of Fashion Technology, with our students have joined together for a mission to spread Breast Cancer Awareness,” RC Dalal, Executive director of JD Institute of Fashion Technology.
India Fashion Week London (IFWL) allow its fans to dress up and give back to the cause with the 2016 Pinktober merchandise line, including a women’s and men’s T-shirt and a collector’s edition Pinktober pin.
Director of IFWL, Manny Singh, said,” India Fashion Week London is always considered as a forefront platform for Indian Design. We are pleased to have JD Institute of Fashion Technology our premium partner to spread awareness for a greater cause. I on behalf of all the designers and celebrities who support the cause assure that the message shall spread way beyond to see the awareness grow in London also.”