Sunday, March 8, 2015

“Let your skin be born again” says actress Aaditi Pohankar

The skin you were born with isn’t the skin you live with! On International Women’s Day 2015, it’s time to give Indian women the power to be pure and natural.  Doy Care Aloe Vera Revitalizing face wash which lends your skin a new lease of life, is the latest innovative tribute to all  women  on this occasion by VVF (India) Ltd., a global leader in personal care products and Oleo-chemicals business since the last 75 years.

Aloe Vera is a miracle ingredient with 75 potentially active phyto-nutrients and 200 active compounds like (Minerals, Amino acids, Vitamins, Enzymes, etc.). “Consumers regularly use Aloe Vera for multiple purposes in various forms. For the last one and half decades Doy Care has been offering the benefits of pure aloe vera gel through its soaps and consumers swear by its quality.  With the changing lifestyle and consumer habits, we found that the consumers are looking out for many such pure and natural products to address their daily personal care needs.  “We plan to strengthen Aloe Vera equity further by creating an ingredient platform; i.e. extending into various categories across personal care with Pure Aloe Vera gel. Expect many more products with Aloe Vera in the near future,” says Mr. Ashish Potdar, Senior Vice President & Business Head-Consumer Products, VVF (India) Ltd.

‘Let your skin be born again!’-  is the clarion call by modern young women from different walks of life, who have tested the new miracle ingredient inspired product and are gushing about its benefits. “Take the first step to rejuvenated skin with Doy Care Aloe Vera Face wash. This gentle 100% soap free formulation is enriched with pure Aloe Vera gel that revitalizes your skin for a pure & natural you,” says the blockbuster film Lai Bhari’s scintillating actress Aaditi Pohankar. “Young women can easily get lost in today’s fast-paced, challenging world. Maintaining naturally healthy skin in this active life is a challenge. Ideal skin requires minimal makeup and looks naturally beautiful. The upper layers of the skin get renewed every 28 to 40 days, which means that you don’t have the same skin today as you had yesterday!  Aloe Vera as an ingredient helps in expediting the process of skin renewal and thus leading to healthier and revitalized skin every day. I’m happy that Doy Care Aloe Vera contains pure Aloe Vera Gel that revitalizes my skin and gives it new life. Now, I can finally be a pure natural ‘Me’!” added Aditi.

“We believe that there is nothing quite as radiant as natural beauty. Our mission is to help you discover and connect with your natural selves, thereby unlocking your real beauty. We are extremely passionate about the range of products we bring to our consumers. We are proud to be recognized for our excellence in product development, and our firm commitment to bringing superior quality products to our consumers and the rewards and recognition’s that we have received over the years, from our customers as well as national institutions, are a testament to that commitment. Doy Care is committed to offering the goodness of pure and natural ingredients to nurture and nourish your natural beauty,” adds Mr. Potdar.

The World of Doy Care consists of a range of products offering the experience and benefits of pure and natural ingredients. At Doy Care we believe that what goes on your body is as important as what goes in your body, and that’s why we have created a range of products that offer the experience and benefits of pure, natural ingredients which help nurture and nourish your natural beauty. Doy Care is available in three variants: Doy Care Aloe Vera, Doy Care Honey & Glycerin, and Doy Care Crème, all enriched with ingredients sourced directly from nature.

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