After the immense success of their first venture ‘OMG! Oh My God’, Akshay Kumar and Ashvini Yardi’s, Grazing Goat Pictures, is all set to have you on the edge of your seat with their next release - Fugly, a Youth Entertainer, set in by lanes of Delhi, and releasing on 13th June 2014. ‘Fugly’, directed by Kabir Sadanand, is shot extensively in Delhi and the breathtaking locations of Leh. It is a story of four friends: Dev, Devi, Gaurav and Aditya and how this carefree bunch, at the threshold of their lives, get caught in a ‘Fugly’ incident, which sucks them slowly into the big bad world of corruption, politics and the real society in the capital. The entertainingly original Fugly is wacky, kitsch and puts the best of friends through the most bizarre events of their life - the game is FUGLY!
Fugly is also the launch pad for Mohit Marwah, Olympic medalist Boxer Vijender Singh, Kiara Advani and Arfi Lamba, the freshest faces to join the film fraternity. They will be making their debut in style along with the supremely talented Jimmy Sheirgill, who will be seen in one of his most powerful performances ever.
Speaking about the film, Director Kabir Sadanand says, “India is a young country, where the youth are increasingly becoming independent and taking charge of their own lives. Tapping into this bristling energy, we bring to you ‘Fugly’. It is a story of 4 friends - Dev, Gaurav, Aditya & Devi. The cast is young & fresh. They are at the cusp of their lives… The college has just about finished, but career path is yet to be set. These are the last few days of true freedom that we have all gone through, and still cherish.”
He adds, “These friends are conscientious; they will have fun but would never cross the boundaries… They all have dreams and expectations from life, but as they say... man proposes, god disposes! Their fun filled and care free life comes to an abrupt halt, when they are faced with an extremely corrupt and seemingly fearless Police Officer. This puts a series of events in motion which will test their friendship and characters… their life becomes ‘Fugly’.”
Set in the bylanes of Delhi, this fast paced Youth Entertainer has a miss a beat narrative that would drive you to the edge of your seat in true blue Dilli ke rang! As they say in DELHI “Purra Da Purra Pomp and Show Kakke”. Pulsating music, that is young, experimental and yet completely commercial… Guaranteed to knock you off the seats. It’s whacky! It’s Kitsch and it puts the best of friends through the most bizarre events of their life… the game is FUGLY!
Spearheading investment into quality, subject-driven, film-making, Grazing Goat Pictures is taking Indian cinema to new heights with a range of innovative and fresh projects. Renowned for thought-provoking, unique and emotive film making across boundaries and genres, Grazing Goat Pictures delves deep to bring the audience films that are cutting edge and high-concept, resonating with multiple audiences domestically and across shores. Grazing Goat Pictures Pvt. Ltd. is a joint venture between Bollywood A-lister Akshay Kumar and Ashvini Yardi, former Programming Head of Colors. Grazing Goat Pictures was started on 1st December, 2011.The idea behind setting up Grazing Goat Pictures is to focus only on making quality, creative, content – oriented films - both full length and short. The company focuses on producing Hindi films while also dabbling with regional films.